Scatter Lab

South Korean AI startup known for developing conversational AI and Korean language models

Seoul, South Korea Founded 2014 Nov-50 employees AI Research

About Scatter Lab

Scatter Lab is a South Korean technology company focused on conversational artificial intelligence and interactive entertainment. Its consumer product Zeta offers an environment where users can chat with AI characters, enter fictional scenarios, and participate in ongoing stories in which they can take an active role. The experience is built around character-driven conversation rather than a single-purpose assistant. Users can explore different personalities and story settings, while the AI responds within the context of the interaction to help sustain role-play, relationships, and narrative continuity. This format brings together generative AI, character chat, and user-directed storytelling in a mobile entertainment experience. Scatter Lab serves people interested in AI companions, interactive fiction, virtual characters, and personalized story experiences. Its work sits at the intersection of conversational AI and digital entertainment, creating ways for users to co-create narratives and spend time in imaginative worlds shaped by dialogue and choices.