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Tamara

Saudi BNPL startup utilizing AI for instant credit decisions and fraud prevention

Riyadh, Saudi Arabia Founded 2020 201-500 employees FinTech AI
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About Tamara

Tamara is a financial technology company offering digital payments and installment options for shoppers and merchants in the Middle East. Its buy now, pay later service lets eligible customers split purchases into scheduled payments through a checkout option online or in participating physical stores. Consumers can select a payment plan, complete the purchase, and manage upcoming installments through the Tamara app. The platform also provides merchants with an additional payment method at checkout and supports customer shopping and payment management across a broad retail network. Tamara serves shoppers and businesses in markets including Saudi Arabia, the United Arab Emirates, Kuwait, and Bahrain. It is relevant to e-commerce payments, retail checkout, consumer installment payments, and merchant payment acceptance; availability and plan terms depend on the market and transaction.

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